I have this recurring problem when packing for a conference. Should I dress as mild-mannered reporter, or as Superman?

Um … I mean … should I dress in “professional casual” or in “slovenly geek”? On the one hand, I’m presenting myself as the CEO of Cooper McGregor, Inc, and so should look at least a little bit like I’m a professional, right? On the other hand, most everybody else will dress like they just rolled out of bed on a Saturday morning and are sitting watching looney toons.

Decisions, decisions.